Rayred is not just a brand. It’s a dream that came to life because of two close friends — Mukul and Vatsav.

Mukul was running an event management company. He was always creative and full of big ideas. Even though he didn’t study fashion, he had a deep love for design and clothes. He would often imagine how outfits should look and how to make people feel confident when they wear them.

Vatsav was working in the IT industry, doing a job that paid the bills but didn’t make him happy. At the same time, he was also making content online, because creating things made him feel alive. But somewhere deep inside, he knew he wanted more. The 9-to-5 life didn’t excite him anymore. One day, he took a big decision — he quit his job to follow his heart.

Mukul and Vatsav had been friends for more than 5 years. They always knew they wanted to build something together. They both loved creating — one through design, the other through content.

They also felt there should be a powerful fashion brand from the Telugu states — something that could stand next to any big name in India. A brand that’s bold, stylish, and full of energy.

That’s how Rayred was born.

It started from their rooms — with ideas, sketches, late-night calls, and big dreams. Slowly, it turned into real clothes. Real designs. Real work.

Today, Rayred is all about style, comfort, confidence, and Telugu pride. Whether you wear our tees, our sets, or anything else — you’re not just wearing clothes. You’re wearing a dream that came true.

This is our story.
This is Rayred.